Real Estate Marketing Virtual Assistant

Real estate marketing undoubtedly, irresistible to make real estate business be visible to a wider audience online and get more buyers. Do you have that time and expertise? If not, then a virtual assistant in real estate marketing is your only option.

A real estate marketing virtual assistant (REMVA) helps realtors or agents market their real estate business online by handling social media, websites, research, and content creation. They are experts in marketing and know exactly how to present your company in front of the right audience.

So, without further delay, let’s know the ins and outs of REMVA, when you need one, how they can benefit you, and so on. Lastly, we will give you a bonus where you can find the best VA.

What is a Real Estate Marketing Virtual Assistant?

A real estate marketing virtual assistant helps realtors, real estate agents, or companies market their real estate business to drive more real estate transactions. It is about reaching potential home buyers and connecting buyers with sellers through marketing.

Real Estate Marketing VA takes care of the online presence of real estate businesses to maximize property exposure and reach. REMVA’s core responsibility is utilizing social media, content marketing, managing websites, and performing all other property marketing tasks.

When You Should Look For Real Estate Marketing VA?

Your competitors have a solid online presence and strongly market their brands. You do not have enough time to focus on your marketing efforts to market your real estate business. Nor do you have enough budget or space to hire a real estate marketing specialist. Now, you need to hire a real estate marketing VA.

Firstly, hiring a marketing VA will give you more and charge less. You will not be required to provide any benefits like any on-site employee. Plus, they are flexible, and you hire them on a contractual basis, too.

Besides, if you want to ignore real estate marketing, remember that 92% of buyers start searching online for their dream home. Today, to outsmart the huge competition in the real estate industry, you need to focus on marketing efforts.

A real estate marketing VA will do everything to promote your business and generate warm leads.

What Does a Real Estate Marketing Virtual Assistant Do?

Let’s see the numerous responsibilities and tasks your real estate marketing virtual assistant will do for you.

Property Marketing Strategies

The real estate business depends on property marketing, where proper strategies only can bring prospective clients. The speciality of a REMVA is they can build great property strategies from creating home tour videos to making them compelling.

• Create virtual staging for property marketing.
• Host a tour of the area.
• Hold an event to teach about buying a home.
• Film video walkthroughs.
• Conduct async home tours.
• Create a city guide.
• Offer an online home decor guide.
• Develop marketing plans for luxury and standard properties.
• Design targeted ads for specific property types and locations.
• Track and adjust marketing campaigns based on performance.

Social Media Management

People spend most of their time on social media attracted to interesting content and engage in several communities. Virtual assistant for real estate businesses knows exactly that and utilizes social media management skills to reach wider buyers. They will,

• Manage real estate social media profiles.
• Utilize Zillow accounts.
• Promote property listings on social media platforms.
• Run targeted ads for property listings.
• Engage with potential buyers and sellers online.
• Add social share buttons to property pages.
• Run social ads.
• Share news relevant to the community and niche.
• Use the right hashtags: #[city]realestate, #[city]realtor, #[city]realestatebroker, #[city]living, #[city]homes, #realestatetips, #homebuyertips.

Content Creation and Marketing

The real estate industry is becoming heavily dependent on content creation, such as home tours and marketing. Let your VA show your real estate business to the world through engaging content. VAs do content marketing by,

• Write engaging property listings.
• Create virtual tour videos.
• Develop market trend reports.
• Design real estate brochures and flyers.
• Start a real estate podcast.
• Create lead magnets.
• Use YouTube, Facebook, or Instagram Live home tours.
• Provide bite-sized real estate tips.
• Create Pinterest boards for specific listings.
• Animation videos on home guiding.

Email Marketing

You need to update the home or commercial buyers about your new listing or any offers through email marketing. Also, maintain follow-up emails. Seem time-consuming? Your email marketing virtual assistant will do that too.

• Create targeted property listing emails.
• Send out greeting emails.
• Develop drip campaigns for leads.
• Send market updates to clients.
• Track open rates and engagement for property emails.
• Maintain an email newsletter.
• Send follow-up emails to buyers.
• Email management.

Media Buying

A real estate marketing virtual assistant is clever enough to run ads on right spot for the targeted buyers and negotiate the best deals. They spent the budget wisely and properly on running media ads.

• Purchase ad space on real estate websites.
• Manage PPC campaigns for property listings.
• Negotiate rates with local media outlets.
• Monitor ROI on ad spending for property marketing.
• Run paid social media promotion.
• Promote local property listings, print advertisements, and billboards.
• Listings-based websites and platforms like Zillow, Trulia, and others.
• Run pay-per-click options like Google Ads and Bing Ads.

Website Management and SEO

With a virtual assistant for marketing, you can ensure each of your leads when coming across your real estate business website has the best experience. A VA manages the website through search engine optimization (SEO).

• Create an impressive homepage showing a real estate business brand.
• Regularly write and publish blogs on the real estate niche.
• Optimize real estate websites for search engine rankings.
• Update property listings and photos regularly.
• Implement local SEO strategies for property searches.
• Track and analyze web traffic to improve user engagement.
• Optimize your website for mobile.
• Have an impressive homepage.
• Build your real estate Google Business Profile.

Lead Generation and Nurturing

Real estate marketing VA is not confined to marketing properties; he puts effort into lead generation and nurturing.

• Create lead capture forms specific to real estate.
• Implement and manage CRM to track buyer/seller leads.
• Develop automated email follow-ups for potential clients.
• Qualify leads based on buyer/seller interest and budget.
• Develop and manage referral programs for past clients.
• Use data analytics to identify high-potential leads.
• Host webinars or online workshops to educate potential clients.
• Collaborate with real estate agents to refine lead qualification criteria.

Market Research

By doing real estate market research, you can learn about local markets, trends, pricing, and what buyers and sellers are looking for. This makes it easier to take any selling or promoting property decision.

• Analyze real estate market trends and forecasts.
• Conduct comparative market analysis for pricing strategies.
• Monitor competitor listings and marketing tactics.
• Provide insights on emerging property investment opportunities.
• Conduct demographic studies to identify target buyer profiles.
• Analyze neighborhood data.
• Track economic indicators that impact real estate demand.
• Research zoning laws and regulations.
• Compile reports on seasonal market trends.
• Monitor mortgage rate fluctuations.
• Gather feedback from clients.

Host & Partner With Local

As a realtor or real estate agent, you need to host several webinars and partner with local businesses, which actually takes time. A virtual real estate marketing assistant does that too remotely.

• Co-host a webinar.
• Host home-buying workshops.
• Host free seminars for home buyers.
• Partner with local businesses.
• Start an email nurture campaign.
• Host community events to showcase listings.
• Collaborate with local businesses for co-branded marketing initiatives.
• Partner with local real estate agents for joint property tours.
• Sponsor local events to increase brand visibility.
• Work with local influencers to promote properties.
• Partner with local mortgage brokers to offer buyer incentives.

Benefits of Hiring a Real Estate Marketing Virtual Assistant

You already know how hiring a real estate marketing virtual assistant can market your real estate business, build a strong online presence, maintain your websites, and so on. But by doing all these, a VA takes the large burden from your head and lets you focus on growing your core business and more.

Focus on Your Core Business

Marketing takes a lot of strategic thinking and time. When you are delegating these to your marketing VA, you now have enough time to expand your real estate business. As realtors reach more buyers, collaborate with them, and close more deals.

Now, you will be ready with warm buyers on your hands. All you need to do is pitch them and make them potential buyers.

Delegate Time-Consuming Tasks

Regularly updating websites, sending emails, and performing other real estate tasks are both time-consuming and repetitive. Also needs regular attention. As a real estate business owner, you don’t have that time. So, with a virtual assistant, you get the chance to delegate tasks to your VA.
Suppose your marketing responsibilities arise seasonally. No worries! You can hire a virtual marketing real estate assistant on a project basis.

Save on Overhead Costs

Today, every industry is diverting to virtual helpers because of their cost-effectiveness. You only pay for the work done, which is same for your real estate business. You do not need to pay the personal assistant extra space, nor any additional leaves, healthcare facilities, or anything.
In contrast, save most of your money and invest it in your growing real estate company.

Data-Driven Decision Making

Your real estate virtual assistant, by researching the market gathers all data, prepares a report and handover it over to you. Then you only get to focus on taking crucial decisions nothing else. What more benefit you expect from your VA?

Find The Best Real Estate Marketing VA From YesAssistant

There is no doubt that a real estate marketing VA can get your more buyers and give your brand a solid online presence. This irresistible profit make you wanting to hire a VA, but is it easy to get the best real estate marketing virtual assistant?

Unless you spend hours or consult a virtual assistant company, it won’t be easy to get. Here, you can contact YesAssistant, one of the leading virtual assistant service providers, to save your precious time.

At YesAssistant, we have the best team of virtual assistants who are experienced and experts in their niche. We have proven testimony about satisfied clients. So, to take your real estate business to new heights with an excellent virtual assistant, book an appointment with YesAssistant and get started now.

Book an Appointment Today for Further Discussion