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The cosmetics industry has seen tremendous growth over the past few years and is expected to continue on this trajectory. In 2021, the global beauty and personal care market was valued at 503 billion U.S. dollars, with projections indicating that it will reach $863.61 billion by 2024. With such a […]

As an Etsy shop owner, you already know that getting sales can be a challenge. With so many other sellers on the platform, standing out and getting noticed can take time. But it’s possible to take a good position in this competitive field. You can use some tried-and-true e-commerce marketing […]

Staying at the beginning of the AI revolution, it might seem, all marketing techniques may become obsolete in the upcoming years. But interestingly, still, 64.1% of small businesses use email marketing techniques to generate their valuable leads. Now you might ask, “What about insurance companies? Are there any email marketing […]