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The hyperlocal market is on the rise. But, what is hyperlocal social media marketing? Simply put, when you do any kind of marketing online for promoting products or services, or brands for your local business in a localized geographic area on social media platforms (e.g., Facebook, Instagram, Twitter) to attract […]

When it comes to result-driven social media marketing plans, thousands of repeated ads in social media depict some common problems. Common issues with social media marketing plans include overemphasizing sales and promotion, poor content quality, neglecting visual content, irregular posting schedules, lack of a consistent brand voice, poor customer service, […]