19 Thing You Can Get Done By A Graphic Design Virtual Assistant
A company can set the tone for communicating with its audience and create its personality through graphic brand identity.
Graphic designing is not at all a cakewalk. Only someone with a keen sense of colors, components, and the market will be able to deliver the best possible results. There is software like Canva that enables people to design and make videos on their own, but it still requires a good sense of design. Moreover, this software cannot invoke a sense of creativity. Hence, even if you want to, you cannot be the Jack of all trades.
A virtual assistant graphic design, on the other hand, has a keen sense of design and knows exactly what is going in the market. You can get a lot of things done by them.
But what are those things? Who is a virtual graphic designer in the first place?
Let’s get answers to all your questions and learn some interesting facts along as well.
Who are Graphic Design Virtual Assistants?
Great design can make your brand stand out, make your campaigns more memorable, and your products more engaging. However, hiring a graphic designer offline can take up a lot of effort, and they don’t need to know it all. That’s when graphic designing virtual assistants come into the picture.
Virtual assistant jobs are no less than a boon because they help scale your business. They provide virtual assistance and help form a solid foundation for your in-house design team.
Graphic designing virtual assistants are self-employed experienced professionals who design various deliverables for your brands like logos, posters, videos, presentations, and many more. The virtual assistants work from a remote location and have their own hours for work. They usually have access to high-speed internet that is one of the essential requirements. Hence, all you need is their contact information for assigning them work are your designs will be delivered timely.
Many businesses have started outsourcing this time-consuming work to such an independent contractor, and you can do the same.
Virtual assistant service or virtual assistant company is the one that provides talented young minds to do your work. This provides you with an array of experienced graphic designers that can help boost business over other business owners.
Plus, they ensure they create visuals that represent your brand and delight your customers. Therefore, essential business work needs to be designed by graphics professionals to stand out from others.
A Graphic Designing Virtual Assistant can work with you to create designs to present your brand in a more personalized way. They create multiple versions to convey various key aspects of your brand in any multimedia form you may need.
Therefore, all your marketing efforts: social media, infographics, animations, brochures, and more will be enhanced with their inputs.
How does design affect the buying process?
There are multiple influences that design has in business.
It can make or break the customer’s trust. A website loaded with links, mismatched colors and fonts, misaligned graphics do not portray a pleasing visual appeal. Even if the brand offers cheap rates and great deals, the customers will not be willing to even read through the content displayed.
It dictates the customer experience. It is a known fact that changes in product packaging alter customer experiences even if the content remains the same. The design collaterals that support a brand dictate how users perceive it.
It helps create a long-lasting impression. Owing to shrinking attention spans, people spend very little time making an impression of your brand in their minds. In order to make the most of this and grab the attention of customers, it is imperative to have a good design.
It helps present information in a more refined manner. Products are growing increasingly sophisticated. The use of graphics to break down product information is needed more than ever. Infographics aid in turning long technical pieces of information into more easily comprehensible bits of data. This makes the product information easy to remember and consume.
Benefits of Hiring Graphic Design Virtual Assistant Services
The company uses graphics at every stage of the marketing funnel to notify, engage, and ultimately persuade potential customers to make a purchase or take the desired action. Hence, the role of a graphic designer is indeed essential, but why prefer virtual assistants? Well, you need to know the benefits of that.
The benefits of hiring a virtual assistant for your online business or offline business are many. You can leverage the skills of these VAs in a variety of ways.
We have listed down some of them below to have a clear idea of hiring virtual graphic designers. Have a look-
Make the right content
A professional graphic designer takes the time to understand your business clearly. However complex it may be, and then communicate your suggestions through effective charts, spreadsheets, business reports, website navigation, and presentations.
Saves money and office space for a small business owner
Lowering expenses is one of the primary reasons small business owners outsource services.
Hiring an office assistant is often more expensive because other employee benefits must be considered. However, that’s not the case when you hire a virtual assistant.
You will also save on your office space as a virtual assistant will work remotely.
Get work done anytime
As a virtual assistant works remotely, you can hire them from various time zones. As a result, you will be able to get work done at any time.
Affordability of virtual assistants
Hiring virtual assistants is not as expensive as it looks—most VAs charge on an hourly basis. Every hour saved by employing remote assistants is an hour you can invest back into your business development.
The average salary of VAs begins at $10. Don’t you think it would be preferable to network, meet clients, and work on promotional material?
19 Thing You Can Get Done By A Graphic Design Virtual Assistant
Graphics can help increase the effectiveness of your marketing and advertising campaigns through effective visual communication. These can be employed across various social media accounts, blogs, and company websites.
Now that the importance of design and the usability of virtual assistants has been established, it’s time to define specific design tasks that you can outsource. Graphic and web design outsourcing services come in different types, and which one is right for you depends on the specific needs of your business.
Here is a list of nineteen things that a GD virtual assistant can do for you. Have a look at various services they provide and get an idea of what you can outsource, and then make a decision to hire virtual assistants.
A logo is the face of your business, so a badly designed logo can seriously jeopardize your success. A well-designed logo can grab the attention of your audience, make a strong impression, and differentiate your brand from the competition.
For this reason, a lot of creative thought has been put into the logo of every line, color, and design to convey the right message. Hence, it is best to leave this job in the hands of a virtual assistant.
They know how your brand should interact with people. As a result, they put a significant effort into creating logos that can ultimately reflect a brand’s personality, and whatever the company supports requires creativity and skillful application.
Website Design and Graphics
Nothing is more frustrating than finding a company that interests you, just because its website is poorly designed and out of date. The user interface plays an essential role because it directly affects the user experience.
Hence, if your web development team has made a visually displeasing website with poor website graphics, then chances are high that your brand will suffer.
A decent website contains more than simply a few aesthetic elements to break up the content. People nowadays are very visual, and they rely heavily on visual cues to get information and assess businesses. The right layout, design, and images /video can help your landing page attract leads.
If you want to attract leads through your website genuinely, you have to hire a graphic designer VA and not a general virtual assistant. Although there are VA who take up jobs like writing blog posts, digital marketing, email management, data entry, calendar management, administrative tasks, answering phone calls, and designing, it is not advisable to hire one.
You require a graphic design virtual assistant to aid you in creating appealing and informative visuals and working with the website as a whole to create a unified and purposeful visual strategy.
A graphic designer creates compelling images for businesses, organizations, and other entities that help promote and market their products and services. You can leverage these images to create awareness among your target audience about your brand.
eBooks play an important role in your marketing process. Hence, they must be composed of compelling content and attractive designs to grab the attention of current and potential customers.
Many eBooks are condensed copies of classic paper books, which today’s impatient netizen favors. Having your ebooks prepared by a graphic design virtual assistant guarantees packing a punch on every page with images and a layout that provides all of the necessary information in the shortest amount of time feasible.
Social Media Posts and Graphics
Effective social media sites, like your website, are not just a haphazard collection of graphics presented with content. A plan is necessary to maximize audience potential and establish a strong social media presence, and it is not the same for each social network.
Excellent specialists with vast knowledge on various social media platforms prove beneficial to your business. Experiences VAs understand how each platform works and create, test, and tweak graphics to best suit your brand. Graphic VAs can help you create interesting and engaging images and graphics to post on all of your social media platforms and schedule social media posts as well.
Flyers are a popular tool for advertising to a large audience or putting information in public places.
Flyers, whether printed or digital, are essential marketing items where you require more than simply your logo and a phone number or website link. You may use more colors, design your text, and add visual components to broaden your message while keeping it conveniently small for the busy customer.
By employing a professional, you can market your product to new targets, retarget existing customers, spread the word about the brand, and increase brand awareness. These are very useful marketing tools that you can use to advertise your business.
Banners and Posters
Banners are yet another way to promote your brand publically. They also can create eye-catching poster designs to help you creatively present your business strategies using colour, font, and proper design. You can use these posters in and around your office to display the work culture, workflow, or any other ideas that you want.
Brochures are usually single or multipage foldable paper pieces which a company uses to display or sell its services.
Now that everything is expected to look visually appealing to attract people, a properly designed brochure is a requirement.
Creating brochures requires skill and creative thinking that every person is not blessed with. Hence, it is best to employ a graphic design VA.
Business cards are a very important part of you and your brand’s identity. They are still quite beneficial for networking at a wide range of events.
It is one of the best ways to share your contact information with prospective clients or people in general. Hence, if you want to stand out, an excellent and impactful business card is necessary.
Like many other things, business cards have also made the shift to the digital world. They can be shared digitally, added as a part of brand collateral such as product slips, package stickers and inserts. Your brand and contact info against a swanky layout plays a huge role in attracting prospective investors and customers.
Infographics are the best way to represent a thousand words with a single picture. You can deliver an idea in a very impactful and succinct way if you use infographics. However, making infographics from scratch can be a task for many, and there isn’t a surety that it will look great. That’s why hiring a virtual assistant is necessary.
Infographics make excellent brand material. They combine the finest of graphics, information, and marketing into a single package. A graphic design virtual assistant that has expertise in designing infographics for your niche may help enhance brand visibility, traffic, and sales.
Virtual assistants also come with extensive experience in creating powerful PowerPoint slides with high-performance graphics that your message in the most effective way. They help organize ideas and make the proposal dynamic.
A designer’s visual contribution improves the audience’s ability to assimilate information. Furthermore, bringing a polished PowerPoint presentation conveys confidence and passion in what you have to give.
Business owners of different brands like to make branded kits that include water bottles, pens, and notebooks for both their employees and clients.
Branded stationery provides a professional touch that makes both initial contact and follow-ups go much more smoothly. Brand communications are viewed as an extension of the brand. Establishing a professional image is critical to building trust among contacts.
It is a great way to create brand awareness. However, the way these products are designed also affects their aesthetic appeal and brand identity in turn. Hence, it is best to hire an expert.
The virtual assistant also has advanced skills required for image editing. You can leverage these skills to improve and fix the photos that go on your social media channels and elsewhere.
A graphic design virtual assistant with Photoshop (or other image software) abilities can save you the time and effort of editing photographs you’ve shot, gotten from customers, or obtained from stock photo sources. This way, you’ll have clean, optimized photos to work with instead of having to make do with what’s available and praying they’ll work.
If you want to publish a book under your name or under your brand’s name, then you will need an experienced professional to design the book cover.
The book cover is an important factor in determining how the book performs because a lot of people still judge the book by its cover. So, why take a risk?
Most businesses like to design t-shirts with their brand logo on them for their employees. Visuals used for print are usually different when compared to the visuals used for websites or social media.
A t-shirt is a really great way to promote your brand. It also brings joy and a smile to your employees’ faces. However, if the t-shirt is poorly designed, then the chances are high that nobody will like to wear it even once.
Furthermore, there is a different psychology at work with printed things. A skilled graphic design virtual assistant will be able to adapt graphics for various print formats. Hence, it is best to design a t-shirt that creates brand awareness and looks subtle at the same time.
If you feel like your customers might get confused while using your services or products, then you must get a virtual assistant to design the guide.
Properly crafted guides may save you a lot of time explaining topics to various consumers. It is important to establish clarity and accuracy along with providing complete and concise information. Guides help in making your customers informed about your product.
An experienced graphic design VA will strategically combine images and illustrations with needed text instructions to make the guides easy to refer to. They serve a long way in preventing hasty returns and reviews fuelled by frustration.
Gifs are one of the best ways to convey an idea concisely. However, making GIFs is not a cakewalk; there are various frames that need to be edited. A lot of technicality and patience does into making gifs.
A virtual assistant is very well acquainted with all the software and technicalities. Hence, you will get the best results when it comes to gifs.
Videos and Animations
Whether you’re making a promotional video or short clips for Instagram or Facebook, your video material must be done with elegance and plan. Video is usually needed to represent an idea in a continuous manner. Moreover, videos are quite an interactive way to put forward an idea.
However, making videos requires a lot of skill and experience, which only a virtual assistant of GD can have.
More than photos, video is quickly overtaking photographs as the preferred form of communicating with clients and prospects.
The video incorporates all of the visual aspects in a seamless experience, as well as audio and even text, so you’re covered on all fronts.
Creating animated video snippets is one method to get more of this stuff out there faster. A graphic design VA constructs the fundamental parts, which can be mixed and matched in a number of ways to produce various collaterals for marketing, retargeting, brand recognition, and so on.
When building your brand, it is advisable to use the power of a brand persona.
Today, most brands accomplish this in the form of a brand character or a mascot – commonly defined as a relatable animated character that is attractive and comfortable to consumers over a real person. Some examples are the Michelin Man, the Geico Gecko, etc.,
The virtual assistant also does specialized tasks such as making a brand character. You can ask for 3D or 2D characters according to your budget, and they will provide you with exactly what you need.
A graphic design virtual assistant can aid you in developing this mascot to reflect your company and its core values better. They will provide you with several versions of the same that can be used to communicate the various key aspects in any media form required for various marketing strategies – social media, brochures, print, infographics, animations, and more.
Memes are a completely different ball game. It is most common among the millennial and Gen Z population. They are extensively shared across various platforms. They can be leveraged in advertising and branding.
Meme marketing has been used by many famous and established brands. It is one of the most engaging ways to market your services and products.
However, if the meme is not relatable enough, it won’t make an impact. Hence, it is necessary to hire someone who is aware of the trends and has experience. An experienced VA will be able to curate the perfect shareable winning meme.
Frequently Asked Questions
The doubts and questions around hiring a virtual assistant for graphic design are many. We have selected the most famous ones and answered them for your convenience, have a look-
What does a graphic design virtual assistant do?
A graphic design VA is someone who is self-employed and has a remote career. He can take up multiple designing tasks like posters, brochures, videos, gifs, eBooks, templates, content for social media posting, and many more.
They specialize in various graphic design tasks. They can perform these tasks whenever needed at a cost much cheaper than a full-time graphic designer.
They collaborate with the in-house marketing, advertising, and design teams to create brand collaterals and assets that help communicate the brand identity.
If you are a small or new business owner, then you can ask them to make a few graphics for your personal errands as well. However, you will have to pay for the same.
It is important to verify their credentials and college degrees before hiring an individual for the role of a graphic design VA. In addition to this, it is also vital to refer to their portfolio to gauge the expertise they have and decide if they would be a good fit for your brand in terms of the design and creative aspects.
What are creative design and virtual assistants?
Creative design assistants help create a cohesive brand image and help develop and implement a marketing strategy that is consistent with the same. When they do this remotely, they are referred to as virtual design assistants. They are usually very skilled and experienced.
They design graphics for a variety of collaterals such as blogs, websites, newsletters, social media posts, newsletters, and much more.
They are well acquainted with software like Adobe Photoshop, Camtasia, Figma, and other graphic designing tools. Their job is to deliver visually attractive and impactful graphics that set the brand apart from the crowd.
What is in graphic designing?
Graphic designing is a diverse field, and it can be called an umbrella under which different types of visuals can be included. However, the process of creating all the graphics is the same- research, ideation, and creation.
Graphic design is used by experts to create visual material to portray messages. Designers use various typography as well as images to fulfill the individual demands of clients and give importance to the concept of showing components via interactive designs to accentuate the user experience by using visual hierarchy and website layout approaches.
Some of the things that graphic designing includes are logos, marketing materials, billboards, packaging, posters, brochures, eBooks, book covers, business cards, powerpoint presentations, videos, gifs, social media content, online forms, etc.
Four main types of graphic design are extensively used by brands – Business design, Execution design, Products design, and Enterprise design. These four variants are interdependent and play an equal role in establishing the brand.
Well-organized ideas and well-thought-out images can help your audience better understand your message – use a virtual graphic assistant to do this. When you’re a social media virtual assistant on your team, you can partner with a VA graphic designer. It will help you publish more effective social media posts as images provide your brand identity and foster interactions with your audience. It is a foolproof way to up your game.
In addition to producing professional quality work, a large amount of flexibility acts as a bonus with this method. Virtual assistants work on one-time projects, short-term work, or even work over a longer period on a contract basis, depending on your requirement.
Moreover, You will have someone who is experienced in using the right color, layout, style, and storytelling to tell a compelling story for corporate campaigns, analysts, and academics.